Senior Manager, Aftermarket Product & Marketing
Job Number: 9789
External Description:
The Senior Manager, Aftermarket Product & Marketing, is responsible for driving profitable growth of truck and trailer refrigeration aftermarket parts, accessories, and services by leading both product strategy and marketing execution for the Truck/Trailer Americas business. This role integrates product management, commercial strategy, marketing leadership, and team development to deliver strong customer value, financial growth and performance, and competitive differentiation.
About this role
You will lead a team responsible for aftermarket product development, parts strategy, pricing and promotions, channel commerce support, customer/account ownership, sales analytics, and competitive intelligence. You will ensure that all new equipment launches include a strong aftermarket and service perspective and that existing aftermarket programs achieve their full commercial potential.
Key Responsibilities
Product Management & Portfolio Leadership:
- Lead product development from business case definition, concept development, product design, validation, marketing requirements, to production launch.
- Identify and fill aftermarket product gaps by understanding customer needs, market trends, dealer input, and portfolio performance.
- Act as the primary interface for service- and aftermarket-related requirements for new equipment offerings from the product line team.
- Manage existing accessory and parts post-launch programs, driving continuous improvement and lifecycle updates.
- Benchmark competitive equipment, accessory offerings, and service programs to inform product strategy.
- Collaborate with internal teams to define and execute short- and long-term component and portfolio strategies.
- Manage cross-functional teams using Carrier Excellence and Passport processes and drive on-time, on-budget program delivery.
- Develop, maintain, and present program and resource plans, dashboards, and performance tracking mechanisms.
- Support Sales, Inventory & Operations Planning (SIOP) and Excess & Obsolete (E&O) processes with product insight and lifecycle consideration
Marketing, Commercial Strategy & Channel Growth:
- Lead the aftermarket marketing strategy across North America, including channel engagement, promotions, digital commerce, and customer campaigns.
- Own pricing strategy for aftermarket parts and accessories, including strategic price decisions, and discount governance.
- Lead development of marketing programs and commercial plans that strengthen product adoption, grow revenue, and improve dealer engagement.
- Manage and evolve commerce channels with focus on customer experience and conversion.
- Own customer segmentation and account structure strategy related to ERP and related systems.
- Develop and maintain business ownership of sales analytics dashboards and reporting.
- Translate competitive analysis into actionable recommendations for pricing, positioning, promotions, and channel strategy.
- Partner with Marketing Communications on product messaging, launch materials, and digital assets.
Leadership & Team Development:
- Lead, mentor, and develop a high-performing team in product management, marketing, and analytics.
- Set clear priorities, allocate resources, and establish accountability.
- Foster a culture of collaboration, customer focus, continuous improvement, and data-driven decision-making.
- Represent the aftermarket business at leadership forums and strategic planning cycles.
Required Qualifications
- Bachelor’s degree
- 6 + years of experience in product /program management, marketing, engineering and/or aftermarket strategy
Preferred Qualifications
- Bachelor’s degree in Business, Engineering, Marketing, Supply Chain, or related field
- Project Management certification preferred.
- Professional presence with strong communication capabilities.
- Strong leadership experience developing teams and influencing stakeholders.
- Ability to analyze complex problems, synthesize data, and make informed decisions.
- Success in product management, marketing, or commercial strategy roles.
- Experience in pricing strategy, promotions, channel management, and competitive analysis.
- Strong project management skills with a track record of successful delivery.
- Relationship-driven and customer-focused.
Job Number: 30198497
Community / Marketing Title: Senior Manager, Aftermarket Product & Marketing
Location_formattedLocationLong: Georgia, US